Princeton University Library Catalog

An Empirical Analysis of the Efficacy of Brand Proliferation as a Competitive Market Strategy in the Cigarette Industry

Author/​Artist:
Frank, III, Samuel Morris [Browse]
Format:
Senior thesis
Language:
English
Department:
Princeton University. Department of Economics [Browse]
Class year:
1969
Description:
230 Pages
Restrictions note:
This thesis can be viewed in person at the Mudd Manuscript Library. To order a copy complete the Senior Thesis Request Form. For more information contact mudd@princeton.edu.