Presidential campaigns, slogans, issues, and platforms : the complete encyclopedia / Robert North Roberts, Scott John Hammond, and Valerie A. Sulfaro.

Author
Roberts, Robert North [Browse]
Format
Book
Language
English
Published/​Created
Santa Barbara, Calif. : Greenwood, c2012.
Description
3 v. (lii, 1241 p.) : ill. ; 26 cm.

Details

Subject(s)
Related name
Library of Congress genre(s)
Getty AAT genre
Summary note
A three-volume work explores the history of presidential campaigns in the U.S., addressing advertising and slogans, trends and strategies, and key issues that have defined each race from 1788 to the present.
Bibliographic references
Includes bibliographical references and index.
Action note
Committed to retain in perpetuity — ReCAP Shared Collection (HUL)
Contents
  • V. 1. Slogans, issues, programs, personalities, and strategies
  • v. 2. Presidential campaigns, 1788-89 to 1908
  • v. 3. Presidential campaigns, 1912 to 2008.
ISBN
  • 9780313380921 (hbk. : alk. paper)
  • 0313380929 (hbk. : alk. paper)
LCCN
^^2011052344
OCLC
771913440
RCP
H - S
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