Participative Web and user-created content : Web 2.0, wikis and social networking / [Graham Vickery, Sacha Wunsch-Vincent].

Format
Book
Language
English
Published/​Created
[Paris] : Organisation for Economic Co-operation and Development, 2007.
Description
124 p. : ill. ; 23 cm.

Details

Subject(s)
Related name
Summary note
Drawing on an expanding array of intelligent web services and applications, a growing number of people are creating, distributing and exploiting user-created content (UCC) and being part of the wider participative web. This study describes the rapid growth of UCC and its increasing role in worldwide communication, and draws out implications for policy. Questions addressed include: What is user-created content? What are its key drivers, its scope and different forms? What are the new value chains and business models? What are the extent and form of social, cultural and economic opportunities and impacts? What are the associated challenges? Is there a government role, and what form could it take?--Publisher's description.
Bibliographic references
Includes bibliographical references (p. 107-113).
Contents
Introduction -- Defining and measuring the participative web and user-created content -- Drivers of user-related content -- Types of user-created content and distribution platforms -- Emerging value chains and business models -- Economic and social impacts -- Opportunities and challenges for users, business and policy.
Other format(s)
Available both in print and online.
ISBN
  • 9264037462 (pbk.)
  • 9789264037465 (pbk.)
LCCN
2008351545
OCLC
176853601
RCP
N - S