Power in the blood : a handbook on AIDS, politics, and communication / edited by William N. Elwood.

Mahwah, N.J. : Erlbaum, 1999.
xvii, 442 p. ill. ; 27 cm.


AIDS (Disease)Social aspectsUnited States [Browse]
Related name
LEA's communication series. [More in this series]
Summary note
"In this single volume, William N. Elwood has gathered potent evidence of the impact that the HIV/AIDS epidemic has had on the world, its communities, and its inhabitants, and he addresses the role of communication in affecting the way in which people respond to AIDS. With a multidisciplinary group of contributors and topics ranging from political rhetoric to interpersonal discourse, Power in the Blood offers a multitude of ways in which to think about power, politics, HIV prevention, and people living with HIV. Readers will be able to use this information in class discussions, program designs, grant applications, and research, as well as in their own lives. With this volume, Elwood makes a thoroughly convincing argument that communication is the key to understanding, treating, and preventing AIDS, and he inspires further action toward the goal of ending the AIDS crisis."--BOOK JACKET.
Bibliographic references
Includes bibliographical references and indexes.
Pt. I. The Political: Introductory Perspectives -- 1. Burden of Sin: Transmitting Messages and Viruses in a Stigmatized Plague / William N. Elwood -- 2. Pink Water: The Archetype of Blood and the Pool of Infinite Contagion / Kevin A. Clark -- 3. Initiating or Avoiding Activism: Red Ribbons, Pink Triangles, and Public Argument About AIDS / Matthew J. Sobnosky and Eric Hauser -- 4. The Medicalization of Discourse Within an AIDS Research Setting / Clyde B. McCoy, Christine Miles and Lisa R. Metsch -- Pt. II. The Civic: Campaigns and Policy -- 5. The Reagan Administration's Response to AIDS: Conservative Argument and Conflict / Victoria Stephan Nelson -- 6. Politically Privileged Voices: Glaser and Fisher Address the 1992 Presidential Nominating Conventions / Kathleen M. German and Jeffrey L. Courtright -- 7. From Hope to Heartbreak: Bill Clinton and the Rhetoric of AIDS / Mitchell S. McKinney and Bryan G. Pepper -- 8. Scapegoating and Political Discourse: Representative Robert Doman's Legislation of Morality Through HIV/AIDS / R. Anthony Slagle -- Pt. III. The Intrapersonal: Individuals and Behavior -- 9. Reducing HIV Risk Behaviors of Drug-Involved Women: Social, Economic, Medical, and Legal Constraints / Sally J. Stevens and John G. Bogart -- 10. The Politics of Silence: Communicative Rules and HIV Prevention Issues in Gay Male Bathhouses / William N. Elwood and Mark L. Williams -- 11. Redefining Categories of Risk and Identity: The Appropriation of AIDS Prevention Information and Constructions of Risk / Antonio Estrada and Gilbert A. Quintero -- 12. Perceptions of Condoms and Barriers to Condom Use Along the Trans-Africa Highway in Kenya / Kenzie A. Cameron, Kim Witte and Solomon Nzyuko -- Pt. IV. The Interpersonal: Relations Among Individuals -- 13. Lesbians on the Frontline: Battling AIDS, Gays, and the Myth of Community / Diane M. Harney -- 14. AIDS and Social Relations of Power: Urban African-American Women's Discourse on the Contexts of Risk and Prevention / Margaret R. Weeks, Maryland Grier and Kim Radda -- 15. In Their Own Words: Communication and the Politics of HIV Education for Transgenders and Transsexuals in Los Angeles / Gust A. Yep and Myrna Pietri -- 16. The Power of Romance: Changing the Focus of AIDS Education Messages / Yvonne Kellar-Guenther -- 17. Stigma, Secrecy, and Isolation: The Impact of HIV/AIDS on Women in an Australian Study / Lydia Bennett and Michele Travers -- 18. Mass Media Effects Through Interpersonal Communication: The Role of "Twende na Wakati" on the Adoption of HIV/AIDS Prevention in Tanzania / Peer J. Svenkerud, Nagesh Rao and Everett M. Rogers -- Pt. V. The Public: Perspectives on Mass-Mediated Communication -- 19. Life on the Edge of the Precipice: Information Subsidy and the Rise of AIDS as a Public Issue, 1983-1989 / Timothy N. Walters, Lynne M. Walters and Susanna Hornig Priest -- 20. AIDS as a Legally Defined Disability: Implications From News Media Coverage / Beth Haller -- 21. AIDS, the Status Quo, and the Elite Media: An Analysis of the Guest Lists of "The MacNeil/Lehrer News Hour" and "Nightline" / Kevin B. Wright -- 22. What We Say and How We Say It: The Influence of Psychosocial Characteristics and Message Content of HIV/AIDS Public Service Announcements / Timothy N. Walters, Lynne M. Walters and Susanna Hornig Priest -- Pt. VI. The Programmatic: Relations Between People and Institutions -- 23. AIDS Information and the National Institutes of Health / Paul A. Gaist -- 24. Difference and Identification: Reconsidering the Indigenous Outreach Worker Model / William N. Elwood -- 25. Media Manipulations and the AIDS/Breastfeeding Issue / Linda K. Fuller -- 26. A Tough Sell: The Political Logic of Federal Needle-Exchange Policy / Mark C. Donovan -- 27. Ethical Choices Regarding Noncompliance: Prescribing Protease Inhibitors for HIV-Infected Female Adolescents / Kathryn Greene and Barbara Cassidy -- 28. Communicating Danger: The Politics of AIDS in the Mekong Region / Thomas M. Steinfatt and Jim Mielke -- Pt. VII. The Synthesis: Conclusions and Projections -- 29. Diffusion of Innovations and HIV/AIDS Prevention Research / Everett M. Rogers and Corinne L. Shefner-Rogers -- 30. Victories to Win: Communicating HIV/AIDS Prevention and Tolerance / William N. Elwood.
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