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Win with advanced business analytics : creating business value from your data / Jean Paul Isson, Jesse Harriott.
Author
Isson, Jean Paul, 1971-
[Browse]
Format
Book
Language
English
Published/Created
Hoboken, N.J. : John Wiley & Sons, 2013.
Description
xviii, 398 pages : illustrations ; 24 cm.
Availability
Available Online
Ebook Central Perpetual, DDA and Subscription Titles
O'Reilly Online Learning: Academic/Public Library Edition
Copies in the Library
Location
Call Number
Status
Location Service
Notes
ReCAP - Remote Storage
HD30.28 .I83 2013
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Details
Subject(s)
Business planning
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Industrial management
—
Statistical methods
[Browse]
Related name
Harriott, Jesse
[Browse]
Series
Wiley and SAS business series.
[More in this series]
Wiley & SAS business series
Bibliographic references
Includes bibliographical references and index.
Contents
Preface
Acknowledgments
The challenge of business analytics
Pillars of business analytics success : the BASP framework
Aligning key business challenges across the enterprise
Big and little data : different types of intelligence
Who cares about data? : how to uncover insights
Data visualization : presenting information clearly-the convince framework
Analytics implementation : what works and what does not
Voice-of-the-customer analytics and insights
Leveraging digital analytics effectively
Winning with predictive analytics : what works and what does not
Predictive analytics applied to human resources
Social media analytics
The competitive intelligence mandate
Mobile analytics
Effective analytics communication strategies
Business performance tracking : execution and measurement
Analytics and innovation
Unstructured data analytics : the next frontier
Future of analytics
About the authors
Index.
Show 20 more Contents items
ISBN
9781118370605 (cloth)
1118370600 (cloth)
LCCN
2012026662
OCLC
785081851
Other standard number
99953038901
RCP
C - S
Statement on language in description
Princeton University Library aims to describe library materials in a manner that is respectful to the individuals and communities who create, use, and are represented in the collections we manage.
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Win with advanced business analytics [electronic resource] : creating business value from your data / Jean Paul Isson, Jesse Harriott.
id
99125268732606421