"This book provides an introduction and an overview of the issues at the heart of the field. Readers will have a feeling for the methodologies available to the researchers in this area of specialization as well as current topics which attract cross-disciplinary attention." "From grid computing to online auctions, readers will find novel uses of economics tools related to the use of technology. IT professionals will also find rich analysis and benefit from the insights this book provides."--BOOK JACKET.
Bibliographic references
Includes bibliographical references and index.
Contents
Ch. I. Surviving a standards war : lessons learned from the life and death of DIVX / David Dranove and Neil Gandal
Ch. II. Information transparency hypothesis : economic implications of information transparency in electronic markets / Kevin Zhu
Ch. III. Partnering for perfection : an economics perspective on B2B electronic market strategic alliances / Qizhi Dai and Robert J. Kauffman
Ch. IV. Transparency strategy in Internet-based selling / Nelson Granados, Alok Gupta and Robert J. Kauffman
Ch. V. Structure evolution of B2B enterprise networks / Kexin Zhao, Michael J. Shaw, Mu Xia and Chandrasekar Subramaniam
Ch. VI. Perceived risk and escrow adoption in online consumer-to-consumer auction markets : an economic analysis / Xiaorui Hu, Zhangxi Lin and Han Zhang
Ch. VII. Inter-firm collaboration and electronic business : effects on profitability in Finland / Pekka Tsupari and Petri Rouvinen
Ch. VIII. Pay now or later? : the impact of temporal separation of payments and consumption on consumer payment preferences / Ranjan Dutta and Jonathan J. Koehler
Ch. IX. Economics of immediate gratification in mobile commerce / Kerem Tomak.
ISBN
1591404444 (h/c)
1591404452 (s/c)
1591404460 (eISBN)
LCCN
2004016386
OCLC
55990205
RCP
C - S
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