The IBM way : insights into the world's most successful marketing organization / F.G. "Buck" Rodgers, with Robert L. Shook.

Author
Rodgers, F. G. (Francis G.) [Browse]
Format
Book
Language
English
Εdition
1st ed.
Published/​Created
New York : Harper & Row, [1986], ©1986.
Description
xiv, 235 pages ; 25 cm

Details

Subject(s)
Related name
Shook, Robert L., 1938- [Browse]
Notes
Includes index.
ISBN
0060155221 :
LCCN
85045223
OCLC
12804852
RCP
C - O
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