Details

Subject(s)

• Campaign funds—United States [Browse]
• Elections—United States [Browse]

Summary note

"Why do some 30 million people in the United States give money to political candidates and causes--even though most individual contributions are irrational from the perspective of a strict cost-benefit analysis? How do campaign fundraisers tap into potential donors' motivations? Exploring three decades of historical data and also drawing extensively on the insights of contemporary campaign directors and consultants, Bertram Johnson makes sense of why people give and considers what this means for the campaign finance system, and the quality of representation, in the United States."--Publisher's website.

Bibliographic references

Includes bibliographical references (pages 145-150) and index.

Contents

• The Puzzle of Individual Giving
• Competing Theories of Individual Participation
• The History of US Campaign Finance
• How Modern Campaigns Appeal to Individual Contributors
• How Members of Congress Build Their Fundraising Coalitions
• What Survey Data Tells Us About Contributors
• Why Do People Give?
• Whither the Campaign Finance System?.

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ISBN

• 9781935049555 (hc : alk. paper)
• 1935049550 (hc : alk. paper)

LCCN

2013011249

OCLC

800025088

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