LEADER 02536cam a2200469 i 4500001 9949781733506421 005 20250807034609.0 008 060302s1939 maua f c 000 0 eng d 035 (idCotsen)96882 035 (CTSN)1003076 035 (cotsendb)82486 035 (NjP)4978173-princetondb 035 |z(NjP)Voyager4978173 035 (OCoLC)ocn179244940 040 NjP |beng |erda |cNjP |dNjP 110 2 McLoughlin Bros. |0http://id.loc.gov/authorities/names/n80132763 245 14 The second Sing-a-song playerbook is now ready to meet a waiting demand. 246 30 Second sing-a-song playerbook 246 33 McLoughlin Bros. advertising flyer 264 1 [Springfield Massachusetts : |bMcLoughlin Bros. Inc., |c1939] 300 4 pages : |billustrations (some color) ; |c31 cm 500 Publisher information from foot of page 4. 500 Page 2 refers to "sales so far in 1939"; the first Sing-a-song playerbook was copyrighted 1938. 500 1 sheet folded to form 4 pages. 500 Meant to folded over twice (to 10 x 22 cm size) for mailing. 500 Most titles listed accompanied by illustrations of covers. 500 "Sales office: 200 Fifth Avenue, New York, N.Y ; Canadian Agents: Somerville, London, Ontario" --After imprint at foot of page 4. 500 "Sold over 400,000 copies of companion book in 9 months" --Page 1. 500 In addition to the featured Sing-a-song playerbooks (both the original and second), the flyer includes information on "Jolly Jump-Ups" (pop-up books), "1.25 [dollar] Picture Story Books," "60 cent Picture Story Books," and "Cut-out and Construction Portfolios and Coloring Sets," and "Seeing the World's Fair." 563 Publisher's self wrappers, color-printed text in red, blue, and black. 530 Also available in an electronic version. 610 20 McLoughlin Bros. |vCatalogs. 650 0 Children's books |vCatalogs. 650 0 Songbooks |vJuvenile. 655 7 Activity books. |2lcgft 655 7 Catalogs. |2lcgft |0http://id.loc.gov/authorities/genreForms/gf2014026057 655 7 Publishers' catalogs |2rbmscv 752 United States |bMassachusetts |dSpringfield 856 41 |uhttp://arks.princeton.edu/ark:/88435/n009w5619 856 42 |3Commentary |uhttps://blogs.princeton.edu/cotsen/2017/02/interactive-books-for-kids-a-not-so-new-new-thing/ 902 jba |bo |6a |7m |dv |f2 |e20170118 914 (OCoLC)ocn179244940 |bOCoLC |cfield transfer |d20250806 |eprocessed |f179244940