Proposal for a motivational research study to determine the opportunity for Colgate to profitably market a new men's shampoo and men's hairdressing : Proposal 1958.

Format
Book
Language
English
Description
1 online resource

Details

Compiled/​Created
1958.
Notes
  • Includes same photographs of examples of tests being conducted.
  • AMDigital Reference: 12;348A.
  • Interview; Test; Observation.
Original version
Reproduction of: Proposal for a motivational research study to determine the opportunity for Colgate to profitably market a new men's shampoo and men's hairdressing place of publication unknown: Institute for Motivational Research, Inc., Feb-58.
Location of originals
Hagley Museum and Library
Copyright note
Hagley Museum and Library
Source of description
Description based on online resource (viewed on June 9, 2017).
Statement on responsible collection description
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