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The business-oriented CIO [electronic resource] : a guide to market-driven management / George Tillman.
Author
Tillmann, George
[Browse]
Format
Book
Language
English
Published/Created
Hoboken, N.J. : John Wiley & Sons, c2008.
Description
1 online resource (275 p.)
Details
Subject(s)
Chief information officers
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Information technology
—
Management
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Business planning
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Information technology
—
Economic aspects
[Browse]
Consumer satisfaction
—
Economic aspects
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Summary note
The Business-Oriented CIO: A Guide to Market-Driven Management introduces the Market Driven Management approach, which applies and adapts some of the best for-profit business thinking for use by CIOs and IT managers. IT departments are integral parts of businesses; if the electronic components like e-commerce sites fail, the business will come to a screeching halt. Run your IT department like a business rather than a reactive entity that only functions to fix problems, and transform your image from that of service center to a true business partner.
Notes
Description based upon print version of record.
Bibliographic references
Includes bibliographical references and index.
Language note
English
Contents
THE BUSINESS-ORIENTED CIO: A Guide to Market-Driven Management; Contents; Preface; Acknowledgments; Part I: THE FUNDAMENTALS; Chapter 1: In Search of Overhead Heroes; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; NOTES; Chapter 2: IT Governance; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 3: IT Strategy and Planning; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTE; Chapter 4: Portfolio Management; THE PROBLEM
THE IT SOLUTIONWHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Part II: LEARNING FROM THE BEST; Chapter 5: Customer Management; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 6: Market Intelligence; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; Chapter 7: Service-Offering Management; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 8: Performance Management
THE PROBLEMTHE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Part III: PUSHING THE ENVELOPE; Chapter 9: Organizational Competencies; THE PROBLEM; THE IT SOLUTION; WHAT THE FOR-PROFITS CAN TEACH IT; SOME ADDITIONAL THOUGHTS; REFERENCES; NOTES; Chapter 10: In Search of Customer Service; DO WHAT I SAY, NOT WHAT I DO; A NEW LOOK AT SERVICE; SERVICE ECONOMY VERSUS SERVICE MENTALITY; DO YOU WANT COURTESY WITH THAT?; REFERENCES; NOTES; Chapter 11: Local Heroes; ACHIEVING MARKET-DRIVEN MANAGEMENT; FIRST STEPS FIRST; A FINAL THOUGHT; REFERENCES; NOTES
Index
Show 1 more Contents items
ISBN
0-470-42851-1
1-282-11264-3
9786612112645
0-470-37773-9
OCLC
427897480
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