Horror framing and the general election : ghosts and ghouls in twenty-first-century presidential campaign advertisements / Fielding Montgomery.

Author
Montgomery, Fielding, 1994- [Browse]
Format
Book
Language
English
Published/​Created
Lanham, Maryland : Lexington Books, [2021]
Description
xii, 227 pages : illustrations ; 23 cm.

Details

Subject(s)
Series
Lexington studies in political communication [More in this series]
Summary note
"In Horror Framing and the General Election, Fielding Montgomery argues that the horror genre has become a dominant framework in U.S. presidential campaign advertising. Analyses of each presidential election from 2000 to 2020 provides a multitude of implications for this increasing horror"-- Provided by publisher.
Bibliographic references
Includes bibliographical references (pages 205-214) and index.
Contents
  • Al Gore versus George W. Bush in the 2000 election
  • John Kerry versus George W. Bush in the 2004 election
  • John McCain versus Barack Obama in the 2008 election
  • Mitt Romney versus Barack Obama in the 2012 election
  • Hillary Clinton versus Donald Trump in the 2016 election
  • Donald Trump versus Joe Biden in the 2020 election.
ISBN
  • 9781793643216 (hardcover)
  • 1793643210 (hardcover)
LCCN
2021031384
OCLC
1258674410
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