Patterns of middle class consumption in India and China / edited by Christophe Jaffrelot and Peter van der Veer.

Format
Book
Language
English
Published/​Created
Los Angeles : SAGE, 2008.
Description
1 online resource (300 p.) : ill.

Details

Subject(s)
Related name
Summary note
Patterns of Middle Class Consumption in India and China explores the complex. history and sociology of the middle class from a comparative perspective. It has. papers written by sociologists, anthropologists and political scientists rather. than economists, so the emphasis is on cultural shifts rather than economic statistics.The. major contribution of this volume is that these two emerging powers of Asia are. not, as is usual, compared to the West, but with each other. Considering that. these two societies have so much in common in scale, civilization history and. as emerging economies, the b
Notes
Description based upon print version of record.
Bibliographic references
Includes bibliographical references and index.
Target audience
Specialized.
Source of description
Description based on print version record.
Language note
English
Contents
  • Cover; Contents; Acknowledgements; Introduction; 'Why Should We Vote?': The Indian Middle Class and the Functioning of the World's Largest Democracy; Rewriting the Code: Software Professionals and the Reconstitution of Indian Middle Class Identity; The Indian Corporate Hospitals: Touching Middle Class Lives; Chinese Middle Class: Reality or Illusion?; Power of Knowledge: The Imaginary Formation of the Chinese Middle Stratum in an Era of Growth and Stability; A Requiem for Songpan, or Once More about China's Civilizing Mission
  • History and Heritage Woven in the New Urban Fabric: The Changing Landscapes of Delhi's 'First City'. Or, Who Can Tell the Histories of Lado Sarai?Eat, Drink and Sing, and Be Modern and Global: Food, Karaoke and 'Middle Class' Consumers in China; Transnational and Transcultural Circulation and Consumption of East Asian Television Drama; Sex, Television and the Middle Class in China; Aspirational Weddings: The Bridal Magazine and the Canons of 'Decent Marriage'; Yeh Dil Maange More1 . . .Television and Consumer Choices in a Global City; Consuming Art in Middle Class China
  • About the Editors and ContributorsIndex
ISBN
  • 9786611965631
  • 9789352801220
  • 9352801229
  • 9788132113072
  • 8132113071
  • 9781281965639
  • 1281965634
  • 9788178299976
  • 8178299976
OCLC
  • 313651297
  • 1007859651
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