Details

Subject(s)

• Sports administration [Browse]

Editor

• Robinson, Leigh, 1965- [Browse]

Series

Routledge international handbooks [More in this series]

Summary note

The Routledge Handbook of Sport Management is the most up-to-date and comprehensive guide to theory and practice in sport management ever published. It provides students and scholars with a broad ranging survey of current thinking in contemporary sport management, exploring best practice in core functional areas and identifying important future directions for new research. Key topics covered in the book include: managing performance marketing human resource management the economics and finance of sport strategy managing change governance of sports organizations customer relations branding and.

Bibliographic references

Includes bibliographical references and index.

Source of description

Print version record.

ISBN

• 0203807227 ((electronic bk.))
• 1136660879 ((electronic bk.))
• 9780203807224 ((electronic bk.))
• 9781136660870 ((electronic bk.))

OCLC

785927958

Statement on language in description

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