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Revolution at the checkout counter / Stephen A. Brown.
Author
Brown, Stephen A. (Stephen Allen), 1938-
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Format
Book
Language
English
Published/Created
Cambridge, Mass. : Harvard University Press, 1997.
Description
xvii, 313 pages : illustrations ; 25 cm.
Availability
Copies in the Library
Location
Call Number
Status
Location Service
Notes
Firestone Library - Stacks
HF5416 .B77 1997
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Details
Subject(s)
Product coding
—
United States
—
History
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Series
Wertheim publications in industrial relations
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Summary note
The Universal Product Code (U.P.C.) is now so commonplace that few pause to notice or to ponder it. The small rectangle of black and white bars that embodies the U.P.C. adorns virtually every item we purchase in the supermarket, discount store, or shopping mall - and we take it for granted. Yet twenty-five years ago, the U.P.C. was no more than an idea shared by a small cadre of manufacturing and chain store executives. Here Stephen A. Brown, the legal counsel of those pioneering executives, traces the origin and development of the U.P.C.
The sheer success of the Code should make this account of interest to those who would understand the dynamic of technology and business. The development of the U.P.C. illustrates the process of setting industry standards without government intervention and shows how systems of complementary technologies evolve.
Bibliographic references
Includes bibliographical references and index.
Contents
1. The Ad Hoc Committee
2. The Symbol Selection Subcommittee
3. UGPIC
4. Public Policy
5. Distribution Codes, Inc.
6. Symbol Technical Advisory Committee (STAC)
7. UPCC
On Its Own
8. Electronic Data Interchange (EDI)
9. Beyond Retail
10. Coupons
Quid Pro Quo?
11. Spreading the Word
12. Formal Challenges
13. UCC
A Broader Vision
App. A. Giants of the Revolution
App. B. The Board of Governors of Uniform Code Council, Inc.
App. C. The U.P.C. Symbol.
Show 16 more Contents items
ISBN
0674767209 ((alk. paper))
9780674767201 ((alk. paper))
LCCN
97002776
OCLC
36485762
Statement on language in description
Princeton University Library aims to describe library materials in a manner that is respectful to the individuals and communities who create, use, and are represented in the collections we manage.
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Revolution at the checkout counter / Stephen A. Brown.
id
SCSB-3555977