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New media and China's social development / Yungeng Xie, editor.
Singapore : Springer, 
xv, 183 pages ; 25 cm.
Research series on the Chinese dream and China's development path
[More in this series]
Starting from a history of new media, this book presents the development of network technology and media applications in China, while also examining the relationship between new media and politics, economy, culture, lifestyle, traditional media, law, knowledge, etc. As of 2014, China had been connected to the Internet for 20 years. During those two decades, China has witnessed drastic changes, from its national makeup to people's daily lives. The book analyzes the changes in China brought about by the new media on the basis of large-scale data. Further, through comparisons with international trends in new media development, it seeks to clarify the new media development in China and comprehensively demonstrate the revolution and brand-new faces of Chinese society over the past two decades in the wake of new media. As such, it outlines the bright future of new media by revisiting and summarizing the developmental courses of new media and Chinese society.
Includes bibliographical references.
Review of 20 years of internet development in China / Lu Liu and Yu Pan -- Survey of Chinese internet users' internet-using habits / Yungeng Xie, Cong Liu, Rui Qiao, Wei Chen and Xuyang Zhang -- Transformation and development of traditional media in new media environment / Yi Liu, Wei Chen and Jing Li -- A study of political participation in new media environment among Chinese citizens / Xuan'ao Wan -- A study of online public opinion in new media environment / Rui Liu, Yugent Xie and Yixuan Xie -- Evolution and development of business models in new media environment / Rui Qiao and Xuyang Zhang -- Reform and expansion of marketing in new media environment / Qianqian Yu, Letian Ren and Zong Shen -- Changes in Chinese people's cultural life in new media environment / Huanying Song, Yu Pan and Lu Liu -- Reflections on social problems caused by new media / Huanying Song, Xiang Fu and Yannan Ji.
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