Political communication in Britain : polling, campaigning and media in the 2015 general election / Dominic Wring, Roger Mortimore, Simon Atkinson, editors.

Format
Book
Language
English
Published/​Created
  • Cham, Switzerland : Palgrave Macmillan, [2017].
  • ©2017.
Description
xxii, 346 pages : illustrations (chiefly color) ; 21 cm.

Availability

Copies in the Library

Location Call Number Status Location Service Notes
Firestone Library - Stacks JA85.2.G7 P64 2017 Browse related items Request

    Details

    Subject(s)
    Editor
    Summary note
    This book offers a unique exploration of the 2015 General Election from the perspectives of those most intimately involved as strategists, journalists and analysts. It features contributions from the rival parties, news and polling organizations as well as academic experts who examine all aspects of the campaign. A common theme that emerges is the increasing complexity of the democratic process given the development of a more multifaceted party system and a growing fragmentation in mass media audiences. The UK electoral landscape has changed: in 2015 six parties received more than a million votes whereas in the 2010 General Election it was only three. This book provides invaluable insights into contemporary British politics through analysis of an election whose outcome, an outright Conservative victory, surprised many commentators. It will appeal to students and scholars in the fields of electoral politics and media and communication, as well as to practitioners and the wider reader interested in British general elections.
    Bibliographic references
    Includes bibliographical references and index.
    Target audience
    Specialized.
    Contents
    • Foreword / Robert Worcester
    • Introduction / Dominic Wring, Roger Mortimore, and Simon Atkinson
    • The polls and their context / Roger Mortimore and Anthony Wells
    • The performance of the polls / Nick Moon
    • The election in Scotland / Mark Diffley
    • Outside the marginals : constituency and regional polling at the 2015 general election / Tom Mludzinski and Katharine Peacock
    • What the polls polled : towards a political economy of British election polls / Murray Goot
    • An interview with Jeremy Sinclair / Jeremy Sinclair and Simon Atkinson
    • The conservative campaign / Andrew Cooper
    • The labour campaign / Greg Cook
    • The SNP campaign / Kevin Pringle
    • Chill wind : the liberal democrat campaign / Olly Grender
    • A polite insurgency : the UKIP campaign / Gawain Towler
    • For the common good : the Green party's 2015 general election campaign / Judy Maciejowska
    • The media campaign : the issues and personalities who defined the election / David Deacon, John Downey, James Stanyer, and Dominic Wring
    • The broadcast journalist's view / Michael Crick
    • Regulating broadcasting during the 2015 general election : the Ofcom perspective / Adam Baxter
    • Election debates : the less than smooth path to TV's big campaign events / Ric Bailey
    • The election debates in 2015 : the view from the living room / Claire Emes and Josh Keith
    • Reporting the election / Joe Murphy
    • Pink buses, leaders' wives and "the most dangerous woman in Britain" : women, the press and politics in the 2015 election / Emily Harmer
    • Othering Ed : newspaper coverage of Miliband and the election / Ivor Gaber
    • The social media campaign : mobilisation and persuasion / Darren G. Lilleker and Daniel Jackson
    • #GE2015 : the general election on Twitter / Steven Ginnis and Carl Miller.
    ISBN
    • 9783319409337 ((pbk))
    • 3319409336
    LCCN
    2016956373
    OCLC
    972068129
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