Details

Subject(s)

• Consumer behavior—Research [Browse]
• Branding (Marketing) [Browse]
• Culture—Economic aspects [Browse]

Editor

• Sherry, John F., Jr. [Browse]
• Fischer, Eileen, 1959- [Browse]

Series

• Routledge studies in marketing ; 3. [More in this series]
• Routledge studies in marketing ; 3 [More in this series]

Bibliographic references

Includes bibliographical references and index.

Contents

• Reading new currents in consumer culture theory / Eileen Fischer and John F. Sherry, Jr
• Rethinking fundamental notions : selves, others and systems
• Consumers in an age of autonomous and semi-autonomous machines / Russell Belk
• Market value of diversity and ethnicity : a cultural analysis of African American media consumption and representation / Alladi Venkatesh
• Consuming the idea of the brand / Sidney J. Levy
• Is the price right? : moral and cultural frames for understanding pricing / Systems
• Melanie wallendorf
• Revisiting role configurations : families, gender and consumption
• The conceit of the gift : exploring the gift circuits of registry / Tonya Williams Bradford and John F. Sherry
• Consumption on the feminist agenda / Linda Scott
• Ethnographies of a Mediterranean Vestaval : the passeggiata / Bernard Cova, Véronique Cova, and Hounaida El Jurdi
• Reinvigorating the sherlock myth : elementary gender-bending / Pauline Maclaran and Cele Otnes
• Reassessing the field : whence and whither?
• Begin as you mean to go on : reflections on the rhetoric of research / Stephen Brown
• The consumer culture theory movement : critique and renewal / A. Fuat F?rat and Nikhilesh Dholakia
• Consumer culture strategy / Douglas B. Holt
• Readdressing an alleged lacuna : scholarly models for an engaged / Ethnology of Consumer Culture / Eric J. Arnould
• Brand doings in a performative perspective : an analysis of conceptual brand discourses / Matthias Bode and Dannie Kjeldgaard
• Poetry
• Leakage / John Schouten
• Digital self / Hilary Downery
• Guesswork / David Glen Mick
• Schooling / Pilar Rojas Gaviria
• 4play / John F. Sherry, Jr
• Self service in the fourth circle of hell / Sandra D. Smith
• Self(ie) analysis / Terrance Gabel
• Two: spotlight arcade / Roel Wijland
• Conclusion
• Distilling insights to mobilize responses : anticipating trajectories of research and intervention / John F. Sherry, Jr. and Eileen Fischer.

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ISBN

• 9781138680562 (hbk)
• 1138680567 (hbk)

LCCN

2016059096

OCLC

993751992

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