Princeton University Library Catalog

Social media in the marketing context : a state of the art analysis and future directions / Cherniece J. Plume, Yogesh K. Dwivedi, Emma L. Slade.

Author:
Plume, Cherniece J. [Browse]
Format:
Book
Language:
English
Published/​Created:
  • Cambridge, MA : Chandos Publishing, [2017]
  • ©2017
Description:
1 online resource (1 volume) : illustrations.
Series:
Bibliographic references:
Includes bibliographical references and index.
Source of description:
Description based on online resource; title from title page (Safari, viewed November 15, 2016).
Subject(s):
ISBN:
  • 9780081017579
  • 008101757X
Author:
Other views:
Staff view